Throughout the last decade we helped create an industry– inventing brand name products, from benchmark vendors; WebTrends, Keylime Software , WebSideStory and InsideView. Our products have won scores of awards. And, we have helped some of the biggest brands in the world extend their business and online presence.
Rand is considered by many a new marketing and media pioneer and innovator. In 2005 he was named one of the Top 100 BtoB marketing executives by BtoB Magizine. He is regularly quoted in the WSJ, Investors Business Daily and Business Week and in numerous marketing & media publications, including AdWeek, and Advertising Age. He is a founder and past board member of the Web Analytics Association.
In his twenty years as a high technology executive he is credited with many transformational products and solutions; from the early computer-based paint and draw systems on personal computers to creating one of the first DTP products in 1986 at Island Graphics Corporation. He founded and was CEO of Keylime Software which is credited as one of the first ASPs; headed product and strategy at WebTrends for several years, and was the CMO of WebSideStory until 2007. He has led world known brands at Software Publishing/Harvard Graphics, and built interactive agencies at Vizicom.
Currently Rand sits on the Board of Directors of Technology Leaders, Divinity Metrics and Xifin. As a regular speaker, Rand is well known by both technology analysts and financial institutions. Rand has been an executive officer on two IPO teams (TriTeal in 96 and WebSideStory in 2005), and has seen two of his firms acquired (Island Graphics and Keylime Software). He has also spearheaded the acquisition of numerous companies in the last five years. Rand has extensive experience with Venture Capital backed organizations and has worked with many tier one VC Firms including: Battery, Enterprise, Paragon, Sorrento, Summit and TA.
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Rand Schulman Partners
“Rand Schulman didn’t study web analytics, he created it. He didn’t join the industry, he built it. He didn’t prophesy solutions, he helped a generation of web analysts identify and tackle real world problems.”
Jim Stern, Prinicpal, Target Marketing
“Rand Schulman is foundational to web analytics. He was talking about Key Performance Indicators when others were struggling to understand hits. A company he founded (Keylime) had already created dashboards when others were struggling to display page views. If you want to know what's coming next, spend some time listening to Rand. “
Andrew Edwards, Founder, Web Analytics Association; Managing Partner, Technology Leaders
“Rand is a true visionary in the digital marketing sector and provided clear thought leadership for WebSideStory as it transitioned from a single product line into a suite of applications. “
Ray Pun, Staff Product Manager, Qualcomm
“Rand is one of the rarest kind of big thinkers. He is able to use his vast experience to put big ideas into perspective and plot out the tactical steps necessary to achieve success.”
Jay McCarthy, VP Business Development, WebSideStory
“Rand Schulman is one of the best senior-level marketing executives I have ever had the privilege to meet. He is highly strategic, highly effective, and encounters no problem that cannot be resolved.”
Erik Bratt, Microsoft
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